Facebook & Google Ads

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Facebook & Google Ads

We specialize in creating and managing paid ad campaigns for social media and search engines.

Facebook Ads

Does your target audience spend a lot of time on social media, particularly Facebook or Instagram? Then it would be a good idea to reach them via targeted ads.

We can design appealing ads and write a copy that will capture their attention. With our customized campaigns, you can target the audience based on their demographics, location, interests, or other characteristics and behavior.

Image ads, video ads, carousels, or product slideshows - we can provide a variety of ad formats that suit your business needs. Aside from audience targeting, we track campaign performance via state-of-the-art analytics tools. And the best thing? We ensure to create campaigns within your budget.

You can consult us for the following types of ads:

○ Image ads

○ Video ads

○ Instant experience ads

○ Polls

○ Carousels

○ Slideshows

○ Collections

○ Lead generation ads

Google Ads

Google processes 8.5 billion search terms per day. This means your potential customers are using the popular search engine to look for products or services. How about reaching them via Google Ads?

At Millionaire By Marketing, we specialize in developing Google Ad campaigns that drive qualified traffic to increase sales for your business.

Search ads tend to be highly effective since they target internet users who are actively looking for what you offer. So, if you inform them about your products/services and highlight your brand, it’s likely they will give your brand a chance.

You can consult us to design and run the following types of ad campaigns:

○ Branded Google search

○ Generic search ads

○ Shopping ads

○ Topic/interest ads

○ Remarketing ads

○ Similar audience targeting

○ In-app ads

○ Competitor search campaigns

Do I need a website to run Facebook or Google ads?

If you have a website, you can direct traffic from ads to the website. But you don’t necessarily need one to run ads. As per Google guidelines, it’s not required to create a website, but it’s recommended to have a landing page to make your ads more effective.

You can also use Facebook ads and Google ads to promote your social media accounts, ebooks, webinars, mobile apps, and local shopping stores.

Google Ads vs Facebook ads: Which is better?

Both ads are good for businesses. But their effectiveness may vary as per your business goals.

If you want to target people actively looking for products or services similar to yours, you may prefer Google ads. This is the reason these ads are more expensive than Facebook ads.

On the other hand, Fb ads target a broader audience who may not currently be interested in your products. So, they are ideal for brand awareness or remarketing.

What kind of products can I not promote via Google or Facebook ads?

Both Google and Facebook ads have certain restrictions and it’s best to follow their guidelines. You cannot promote illegal products, adult content, or counterfeit goods with these ads. This includes gambling, pharmaceutical products, and misleading practices. Also, avoid using offensive language or inappropriate images in your ads.

Can I target a specific audience with ads?

Yes, the benefit of both these ads is their targeting feature. You can target your ideal customers to grab their attention. The target options for Google ads include but aren’t limited to age groups, gender, current location, keywords, and different other platforms owned by Google.

Similarly, with Facebook ads, you can target the audience based on their interests, demographics, connections, and devices they are using.